

Belgian cyclist Philippe Gilbert becomes one of the top Rudy Project athletes and is elected Sportsman of the Year 2011. This prestigious award honors international cycling's best, a Classic specialist, known to cycling enthusiasts for exceptional road-holding over long distances. At just 29 years old, the Belgian writes cycling history and is now part of Rudy Project athletes' elite hall of fame which includes such icons as Indurain, Ullrich and Zabel. The ace of Omega-Lotto, the winner of an unforgettable Ardennes triple (Amstel, Freccia and Liegi), has had a record-breaking season, coming first in the UCI World Tour 2011, during which he used Genetyk Racing Pro White eyewear equipped with ImpactX Photochromic Red replacement lenses. In 2011, then, Philippe Gilbert has to be the sports figure representing Rudy Project successes, in a year that witnessed the triumph of the brand "100% made in Italy, but technically cool everywhere" globally in a multitude of sports, from golf with Edoardo Molinari to road-racing with Tony Martin, from the triathlon with Pete Jacobs to sailing with the Abu Dhabi Team at the Volvo Ocean Race.